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The Philippines has been rewarded the year’s top business process outsourcing destination according to the National Outsourcing Association (NOA) of United Kingdom.

The Department of Trade and Industry (DTI) and Business Process Association of Philippines (BPAP) said that the country has already bagged the 2009 Offshoring Destination Of The Year Award at the Fourth NOA. The award ceremony was held on October 15th at London. NOA is the UK’s outsourcing trade association that gives award to top call centers. This is second time for Philippines to win this prize in the field of call center services. This year Philippines has edged out its competitors like Malaysia, Egypt, Russia and Sri Lanka for this award.

DTI said that nominees were judged on the following criteria like country advantages and business opportunities for UK companies, level of BPO market penetration in UK and other areas of call center opportunities available in the country.

Over the past few years, the Philippines has validated its status to be the world’s BPO market leader.

Even amidst the economic meltdown, Cebu remains a strong and viable city for business process outsourcing.

Sabino Dapat, chairman of the Cebu Educational Development Foundation for Information Technology quoted that they have balanced the infrastructure development with many domestic and international transportation. Today Cebu is the second largest city and is one of the fastest growing BPO destinations in the country. The city contributes about 10 percent of the national export and 30 percent of tourism sales and has the best government support.

In the education field the city has nine universities that offer IT courses that have tie-ups with BPO and call centers that hire skilled manpower. Mr. Dapat added that Cebu government alone has given a total P2 interest free loan to students who are desirous of getting a call centre job. He said that some of the reputed universities of Philippines of like University of San Carlos, University of Southern Philippines, University of Cebu, University of San Jose-Recoletos and University of Visayas.

Going with the rapid industrial make over, many business organization establish international call centers to their business process. International business process outsourcing services are among the fastest growing service industry across the globe. In fact international process outsourcing management services with a network of offshore operations have established a cosmopolitan environment everywhere. The inbound and outbound call center business process enable easy access to global associates and provides comprehensive service round the clock. Presently they are implementing advanced call handling facilities and superior phone translation skills to better serve a business process.

International call centers provide services that involve Interactive Voice Response (IVR) services that are solely carried out through web-based support solutions. Besides, they offer email handling, e-commerce, online surveys and other related online service solutions. Commonly the international call centers hold advanced computer telephony integration, call blending, and voice logging technologies to process a large volume of work seamlessly.